Market Manager (Wireless Retail)

Cricket Wireless
San Antonio, TX

Position Summary:

The Prepaid Wireless Retail Market Manager is responsible for driving sales performance, operational excellence, and team development across multiple retail locations within an assigned market. This role is highly sales-driven and team-oriented, focused on exceeding revenue targets, developing high-performing sales teams, and delivering exceptional customer experiences. The Market Manager leads by example, sets clear expectations, and ensures consistent execution of company standards across all stores.

Key Responsibilities:

Sales & Performance Management:

  • Drive sales growth and exceed monthly, quarterly, and annual revenue targets across all assigned locations.
  • Analyze KPIs including activations, upgrades, accessories, add-ons, attachments, and conversion rates.
  • Develop and execute action plans to improve underperforming stores.
  • Maintain strong focus on prepaid activations, retention, and upsell opportunities.
  • Coach store teams on effective selling techniques, objection handling, and closing strategies.
  • Lead from the front by modeling strong sales behaviors on the floor.

Team Leadership & Development:

  • Recruit, train, and develop Store Managers and Sales Associates.
  • Conduct regular store visits to provide hands-on coaching and performance feedback.
  • Foster a competitive, motivating, and team-oriented culture.
  • Hold team members accountable to sales goals and operational standards.
  • Conduct performance reviews and implement improvement plans when needed.

Operations & Compliance:

  • Ensure operational consistency across all locations.
  • Maintain compliance with company policies, carrier requirements, and prepaid activation guidelines.
  • Monitor inventory levels, shrink, merchandising standards, and store presentation.
  • Ensure accurate reporting of sales, payroll, and scheduling.

Customer Experience:

  • Ensure each store delivers an exceptional, consistent customer experience.
  • Resolve escalated customer concerns in a timely and professional manner.
  • Promote a culture of customer-first service.

Qualifications:

  • 3+ years of retail management experience (wireless industry preferred).
  • Experience managing multiple retail locations strongly preferred.
  • Proven track record of exceeding sales targets.
  • Strong leadership, coaching, and team-building skills.
  • Data-driven with the ability to analyze performance metrics.
  • Ability to travel between store locations regularly.
  • Flexible schedule including evenings and weekends.
  • Bilingual (Spanish\English)

Key Competencies:

  • Results-driven and competitive mindset
  • Strong communication and interpersonal skills
  • High accountability and ownership mentality
  • Ability to motivate and inspire teams
  • Strategic thinker with strong execution skills

Physical Requirements:

  • Ability to stand for extended periods.
  • Ability to travel between locations frequently.
  • Ability to lift up to 25 lbs (inventory shipments).

Posted 2026-02-12

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