Social Media Lead

This role is located 100% onsite in San Antonio, Texas

At DATAMARK, Inc., you will experience a dynamic and inclusive company culture that emphasizes collaboration, innovation and professional development. Our team is supportive, engaged and enjoys working together to achieve shared goals. We offer exceptional benefits and are committed to promoting your well-being both in and out of the workplace. Join DATAMARK as a social media lead focusing on B2B and on LinkedIn and contribute your expertise in a role where your impact truly matters!

The Social Media Lead is responsible for owning and executing DATAMARK’s organic social media strategy across relevant platforms, with a primary focus on LinkedIn. This role develops and manages a cohesive content strategy that aligns with broader marketing objectives, brand positioning, and demand generation initiatives. The candidate must have at least 5 years in B2B marketing. This role will require HubSpot experience. BPO experience is preferred.

Requirements

The Social Media team will own and execute DATAMARK’s organic social media strategy across LinkedIn, and other social media platforms, high priority will be a focus on LinkedIn.

• This role must have experience in B2B marketing to be considered for the role. The social media lead will Develop, manage, and optimize the social content calendar, ensuring consistent publishing, platform best practices, and cross-team alignment.
• This role must have social media scheduling and analytics tools like HubSpot, Hootsuite, Buffer, or Sprout Social
• The social media lead will create, curate, and oversee high-quality social content, including copy, basic visuals, and collaboration with designers for advanced creative.
• Support executive and SME thought leadership by drafting content and positioning DATAMARK as a leader in BPO, CX, and digital transformation.
• Partner with marketing, PPC, content, analytics, and HR teams to support integrated campaigns, demand generation, and employer branding initiatives.
• Track, analyze, and report on social performance, providing actionable insights, optimization recommendations, and visibility into trends and opportunities.
• Strong copywriting and editing skills, with the ability to draft, proof, and refine executive- and brand-level social content for clarity, accuracy, tone, and consistency.
• The ideal candidate for the Social Media Lead will be skilled in social media analytics, highly skilled in B2B and LinkedIn marketing including the ability to review, validate, and interpret key metrics (e.g., reach, engagement, clicks, traffic contribution), and translate data into actionable recommendations.

Education Requirement:

Bachelor’s degree in marketing, Communications, or a related field.

Field Experience:

At least 5 years of experience managing social media for B2B brands, with 6-8 years of experience preferred.

Proven experience managing and growing LinkedIn.

**Applicants must be authorized to work in the U.S. for any employer as we are unable to sponsor or take over sponsorship of an employment Visa at this time**

Benefits

What We Offer:

• Comprehensive Health Care: Medical, dental, and vision plans
• Retirement Savings: 401k and IRA retirement plans
• Life Insurance: Basic, voluntary, and AD&D coverage
• Time Off: Paid time off, paid volunteer hours, and major holidays
• Disability Coverage: Short-term and long-term disability plans
• Professional Growth: Training and development to advance your career.
• Salary 65,000.00 - 75,000.00 Annually