Director, Integrated Partnerships
FloSports is a world-class sports media company strategically positioned to be the essential destination for passionate sports fans delighting them with live event coverage breaking news highlights stats rankings and team and player profiles. We are growing Our Sports every day by continuing to invest in our ever-expanding ecosystem which consists of over a dozen sport verticals and hundreds of streaming partners. FloSports is creating the home for college conferences/leagues and sports like grappling hockey track & field racing cheer wrestling and more and we are looking for innovative and passionate people like you to help us!
THE ROLE:
We are seeking a hungry driven and highly successful sports media/advertising seller to join our Integrated Partnerships team as an individual contributor. This role is designed for a proven closer with existing relationships across both blue-chip and SME accounts who thrives in a fast-paced entrepreneurial environment and is motivated by outsized earnings and impact.
You will be responsible for prospecting pitching and closing multi-faceted advertising and sponsorship deals leveraging FloSports unique assets-including live events original content franchises social and digital video influencer/talent activations and data-driven audience targeting. You will play a pivotal role in elevating FloSports brand perception among marketers increasing deal size and unlocking new revenue streams.
RESPONSIBILITIES:
Own the Full Sales Cycle: Identify prospect pitch negotiate and close integrated advertising and sponsorship deals with both blue-chip brands and SMEs leveraging your existing relationships business development abilities and FloSports growing portfolio of assets.
Drive New Business: Aggressively pursue net new revenue while expanding current relationships with a focus on verticals and sectors aligned to FloSports strategic growth plan (e.g. sports sponsors heartland brands tech womens sports brands tourism pharma betting and more).
Solution Selling: Develop creative insight-driven proposals that solve marketer business needs integrating live events custom content social/influencer activations podcasts and digital media.
Data-Driven Targeting: Utilize audience insights Quantcast and CRM tools to target the right brands and deliver measurable ROI for clients. Track and report on pipeline outreach and deal progress using Salesforce and other sales enablement tools.
Elevate Brand Perception: Serve as a brand ambassador for FloSports helping to revolutionize our storefront window for marketers by selling award-worthy content and innovative sponsorship opportunities.
Collaborate Cross-Functionally: Partner with content marketing production and product teams to package and deliver compelling turn-key programs for advertisers. Ensure flawless execution and client service post-sale.
Meet and Exceed Quotas: Consistently achieve and surpass aggressive quarterly and annual revenue targets and outreach quotas with a focus on increasing average deal size and landing multi-year six and seven-figure commitments.
KNOWLEDGE SKILLS AND ABILITIES:
Track Record of Success: 5 years in sports media digital advertising or integrated sponsorship sales with a proven record of exceeding revenue targets and closing six- and seven-figure deals.
Deep Relationships: Existing active relationships with decision-makers at both blue-chip brands agencies and SMEs across relevant sectors (sports CPG tech retail financial tourism etc.)
Hunter Mentality: Relentless drive to win new business with a high outbound activity level and a knack for opening doors and creating opportunity where none previously existed.
Strategic and Creative: Ability to develop and articulate compelling insight-driven programs that connect FloSports assets to advertiser objectives. Experience with CTV custom content events influencer and digital-first sponsorships is a plus.
Data-Driven Operator: Comfortable using CRM data and audience insights to inform targeting pipeline management and reporting. Experience with Salesforce and digital ad tech is preferred.
Expert Communicator: Polished persuasive and comfortable presenting to senior marketers procurement and agency partners. Able to build trust and credibility quickly.
Team Player: Works collaboratively with internal stakeholders to deliver for clients but operates with an owners mindset and is accountable for personal results.
Industry Knowledge: Deep understanding of the evolving sports media landscape marketer expectations and the value of live digital and social sports content.
METRICS:
Quarterly and annual revenue targets (direct sales sponsorships and integrated packages)
New business development (net new revenue vertical penetration)
Average deal size and multi-year commitments
Pipeline activity and outreach quotas
Client satisfaction and renewal rates.
OUR COMMITMENT TO DIVERSITY:
At FloSports we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out embraces and celebrates our individual differences ideas and talent. FloSports is committed to the pursuit of a fair equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential.
OUR BENEFITS:
Recognized three years in a row as a Top Workplace by the Austin-American Statesman
Flexibility at work - you can take control of your profession and personal schedule
All-hands events hosted in beautiful Austin Texas
Annual equity awards for all top performers
Competitive and comprehensive medical dental and vision plans
Peace of mind through company-paid short-term disability long-term disability and life insurance
Generous 401(K) company match vested immediately
Progressive parental leave policies
Flexible paid time off
Hack-a-thons and a full calendar of team-building and social events
Company donation to youth teams and leagues that our employees coach
Stocked snack bar catered lunch and breakfast tacos every week
Required Experience:
Director
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