Digital Experimentation Analyst
Job Responsibilities:
- Establish best practices for measurement of experiments using statistical methods
- Help others design, analyze and communicate the results of their experiments
- Design, execute, and analyze A/B tests
- Build a culture of experimentation by running successful tests, building partnerships with key stakeholders, and spreading interest in a test and learn culture
- Identify opportunities for analysis and testing on the site that increase conversion or drive revenue improvement; use data to communicate recommendations to stakeholders; promote the adoption of a test-and-learn culture
- Work with stakeholders to understand business needs and develop viable solutions
- Ensure the experimentation program is scalable, repeatable, effective, and meets stakeholder expectations
- Work with vendors and internal analytics implementation team to develop reporting strategies and ensure data is being collected properly and accurately
- Collaborate with developers to set up testing campaigns
- Define best practice approaches for a successful experimentation program
Skills:
- Adobe Analytics and SQL.
- Statistics and python.
- conducting and analyzing A/B tests.
- Python, R.
Education/Experience:
- Bachelor's.
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