SMGS Ops - Business Operations Lead, APO Tech

DESCRIPTION Application deadline: Mar 19, 2026


AWS is seeking a Senior Business Operations Lead, to lead drive data-driven decision-making and operational excellence for the APO (Partner) Tech organization. This role is crucial in leading and scaling mission-critical frameworks, including goal setting, key initiatives, monthly business reviews, and data analysis, to inform strategic recommendations in a rapidly growing, complex environment.


Working closely with APO Tech leadership, the Senior Business Operations Lead develops, implements, and manages sales processes, systems, and metrics to help sellers and those involved in the sales process increase revenue growth and customer acquisition. Analyzes sales performance data to identify growth opportunities and process improvements. Partners with stakeholders to drive day-to-day operational excellence through sales process management, performance analysis, technology support, business reviews, operational planning, and communicating actionable insights, both verbally and in writing, while fostering strong stakeholder relationships.


As the AI-powered sales ecosystem continues to evolve, this role will be instrumental in leveraging the latest artificial intelligence and machine learning technologies to enhance sales processes and decision-making. The Senior Business Operations Lead will work closely with APO Tech leadership and cross-functional teams to responsibly implement and optimize AI-driven tools and workflows that augment the sales organization's productivity and effectiveness.


Key job responsibilities

• Documents and implements standardized sales processes and metrics, including KPI definitions and goal cascades, to support sales operational effectiveness
• Develops and manages pipeline qualification, attribution, and/or routing rules to ensure proper distribution, and resolves attribution escalations to ensure accurate financial reporting
• Orchestrates AI-human collaboration in the sales process, including AI-powered lead scoring and opportunity prioritization
• Manages and optimizes AI sales intelligence tools and automated customer interaction systems
• Maintains CRM and sales tools data quality to ensure accurate reporting and forecasting
• Implements sales workflows and automation to streamline process and improve seller efficiency
• Maintains dashboards to provide real-time visibility into key sales metrics to make business decisions
• Conducts sales performance analysis on win/loss data, conversion rates, quota attainment, and/or forecast accuracy to identify potential risks
• Drives regular business reviews with insights on pipeline health, revenue forecast trends, and operational efficiency
• Acts as primary point of contact to resolve stakeholders’ requests and execute daily operational processes
• Leads sales tools training and adoption initiatives to improve utilization and productivity
• Leads cross-functional projects to improve sales efficiency and processes
• Drives escalations, gap-to-green, and/or other issues to resolution

About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.


Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.


Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (diversity) conferences, inspire us to never stop embracing our uniqueness.


Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.


Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.


AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

BASIC QUALIFICATIONS

• Bachelor's degree or equivalent
• 7+ years of finance, business management and sales operations experience
• Experience developing and executing sales strategies, tactics, plans, processes, systems and programs
• AML related certification
• Experience communicating and presenting to senior leadership

PREFERRED QUALIFICATIONS

• Ability to evaluate and implement AI sales tools
• Understanding of AI capabilities and limitations in sales contexts
• Experience in training and fine-tuning AI models with sales data
• Experience in prompt engineering and working with large language models

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.


Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.


The base salary range for this position is listed below. For salaried roles, your Amazon package will include listed sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at


Colorado $133,900 - $181,200 annually
National $120,500 - $199,300 annually