Marketing and Communications Manager

The Middlesex Corporation is a nationally recognized and award-winning leader in the heavy civil construction industry. Since 1972, the family business founded by Robert W. Pereira has developed an extensive client and project list through its consistent efforts to safely build America’s infrastructure. The Middlesex Corporation specializes in building and reconstructing highways, bridges, marine, rail, and transit facilities through its collaborative team approach and focus on core values.  In addition, Middlesex Asphalt in Central Florida is one of the largest and most productive asphalt plants in the United States, with Middlesex Paving earning an equally solid regional presence and reputation.

Position Summary:

The Marketing & Communications Manager leads the development and execution of internal and external communications, brand initiatives, and creative strategies that align with the company’s goals. This hybrid role bridges leadership and hands-on creation, overseeing messaging, media, brand integrity, and digital and print collateral. The Manager directly produces high-impact visual content while guiding the Marketing Coordinator in project execution.

Responsibilities:

• Develop, manage, and optimize multi-channel marketing and internal communications strategies. Collaborate with executive leadership to align campaigns with corporate priorities.
• Protect and evolve the TMC brand voice and visual identity across all media.
• Lead content strategic planning across print, web, internal platforms, and social media.
• Collaborate with internal departments to brainstorm and distribute Beekeeper communications, newsletters, department-specific campaigns, print materials, event materials, etc.
• Maintain and evolve communication channels via Beekeeper, SharePoint sites & Middlesex Connect
• Collaborate with Marketing coordinator to craft and refine internal written content for tone, clarity, and alignment.
• Produce, edit, and design all photography, videography, and graphic design for internal and external communications.
• (Beekeeper, Instagram, Facebook, LinkedIn, event materials, newsletters, presentations, and annual corporate materials, IT assets, etc.).
• Direct the Marketing Coordinator on how to optimize and organize media and graphics for record-keeping and distribution.
• Oversee social media strategy and engagement across LinkedIn, Instagram, and Facebook.
• Monitor analytics and adjust content strategies accordingly.
• Coordinate with web developers to maintain and update website content.
• Write and optimize content with SEO best practices and direct Marketing Coordinator on how to do so Review web performance data and produce regular analytic reports.
• Update and optimize all images based on relevancy and best practices.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Public Relations, Design, or related field.
• 2-5 years of experience in marketing, creative direction, or communication roles.
• Proven experience in Adobe Creative Suite, photography, video production, graphic design, and content strategy. Experience in using DSLRs and mirrorless cameras.
• Strong project management, multitasking, and interpersonal skills.
• Strong experience in content writing for internal and external audiences.
• Proven knowledge of website CMS (WordPress), SEO, and performance reporting tools.
• B2B & B2C communications and marketing experience.
• Proven experience working in social media platforms (Facebook, Instagram, LinkedIn) and third-party scheduling platforms.

Necessary Attributes:

• Must possess the ability to adapt to different personalities and management styles.
• Team player with strong interpersonal skills.
• Ability to manage a team efficiently and effectively.
• Self-starter with excellent verbal and written communication skills.
• Reliance on experience and judgment to plan and accomplish goals.
• Dedicated and hard-working.
• Strong leadership qualities.
• Excellent attention to detail with emphasis placed on quality.
• Very organized with a systematic approach to tasks to achieve accuracy and efficiency.
• Professionally and technically competent.
• Quick, sharp, confident, assertive, ethical, and ambitious.
• Analytical with the ability to examine issues from multiple viewpoints.

We offer our full-time and eligible part-time team members a comprehensive benefits package that’s among the best in our industry. Benefits include medical, dental, and vision plans covering eligible team members and dependents, employee assistance programs, life insurance, disability, top-tier 401 (k) with matching, tuition reimbursement, industry-leading referral program, and generous paid time off.

Middlesex provides equal employment opportunities to all team members and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status, or other characteristics protected by la w.