Digital Media Specialist
Location: Houston, TX
Department: Marketing
Reports To: Marketing Manager
Employment Type: Full-Time Company Overview
Hays Electrical Services, Inc. is a national electrical contractor founded in 2007 and licensed in 38 states. With more than 1,000 employees, Hays partners with the nation’s top general contractors to deliver sophisticated electrical solutions across commercial, multifamily, industrial, hospitality, aviation, higher education, and government sectors.
Hays’ mission is to make itself indispensable to its customers through disciplined execution, operational excellence, and a commitment to safety, results, and professionalism. Position Purpose
The Digital Media Specialist is responsible for the execution, production, and maintenance of digital media content that supports Hays Electrical Services’ brand visibility, recruiting initiatives, business development efforts, and internal culture.
This is a hands-on execution role within a high-production corporate marketing environment. The position requires consistent delivery of professional, brand-aligned content across job sites, corporate events, internal initiatives, and digital platforms while adhering to established standards, timelines, and leadership direction. Essential Duties & Responsibilities
Digital Content Production
- Capture professional photography and videography at job sites, corporate offices, and company events.
- Produce short-form and long-form video content for external marketing, recruiting, presentations, and internal communications.
- Edit and deliver polished digital assets that align with corporate brand standards.
- Maintain organized digital asset libraries following company file-naming and storage protocols.
- Visit active job sites to document project progress, milestones, safety practices, and team performance.
- Capture content across all market sectors served by Hays.
- Coordinate with field leadership to ensure compliance with site safety and PPE requirements.
- Produce project-specific media suitable for proposals, portfolios, executive presentations, and digital campaigns.
- Execute approved social media content according to established posting cadence and publishing windows.
- Prepare content for internal review and approval prior to publishing.
- Monitor engagement and respond professionally when assigned.
- Assist with performance tracking and reporting.
- Provide photo and video coverage for internal events, employee recognition initiatives, milestone celebrations, and external sponsorships.
- Produce recap media and branded assets that reinforce company culture and leadership presence.
- Support internal communication initiatives as directed.
- Assist with website updates including project photography, portfolio features, and visual updates.
- Support employee and leadership headshots during onboarding and role changes.
- Ensure all digital touchpoints reflect Hays’ brand standards and professional image.
- Follow weekly priorities, content calendars, and direction established by the Marketing Manager.
- Maintain accurate task updates within designated project management systems.
- Meet deadlines consistently and communicate proactively regarding risks or constraints.
- Represent Hays professionally in all internal and external interactions.
- Minimum of 5 years’ experience in digital media, content creation, photography/videography, or marketing.
- Demonstrated proficiency in photography, videography, and post-production editing.
- Working knowledge of Adobe Creative Cloud.
- Experience supporting corporate social media platforms, with LinkedIn required.
- Strong organizational skills and ability to manage multiple deadlines.
- Professional communication skills and attention to detail.
- Experience within construction, electrical, AEC, or industrial environments.
- Familiarity with brand governance, SOPs, and approval workflows.
- Experience supporting recruiting or employer-branding initiatives.
- Comfort working in active job site environments.
- Office-based with required travel to job sites and company events.
- Compliance with all safety requirements and PPE standards is mandatory.
- Fast-paced, deadline-driven environment with shifting priorities.
The Digital Media Specialist plays a key role in reinforcing Hays Electrical Services’ reputation, culture, and growth by ensuring consistent, professional digital representation across all platforms.
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