Marketing Manager, Product & Enablement
- Product marketing & launches: Own product release communications, launches, and ongoing promotion to drive growth, awareness, and adoption of new features.
- Sales enablement: Create enablement materials including demo scripts, product demos, pitch decks, and training guides to support our sales team as well as partner sales teams and improve conversion rates.
- Customer communication & education: Serve as a communication bridge to customers, delivering updates, training, and educational materials.
- Market & competitive research: Stay ahead of trends and competitors to provide insights that influence product positioning and sales strategies.
- Internal subject matter expert: Be the go-to resource internally for product knowledge, customer use cases, and market insights.
- Adoption & conversion: Help increase product adoption of new releases/features and improve conversion rates from engagement to closed deals.
- Analyst relations: Build and maintain relationships with key industry analysts, ensuring the company is represented and positioned effectively in the market.
- 5+ years of experience in product marketing, enablement, or sales (preferably in SaaS or cloud-based solutions) at a SaaS company.
- Proven ability to translate complex product features into compelling, customer-facing narratives and materials.
- Strong presentation skills with experience developing and delivering demos, decks, and training content.
- Familiarity with competitive research, go-to-market strategies, and analyst engagement.
- Experience collaborating with Sales, Product, and Customer Success teams.
- Passion for learning and sharing knowledge.
- Exceptional communication skills, both written and verbal, with the ability to influence and inspire.
- Comfortable embracing and using AI tools to scale productivity and creativity.
- Highly organized, self-motivated, and proactive in managing multiple projects.
- Strong cross-functional collaboration mindset, thriving in a fast-paced environment.
- Passion for staying on top of market trends and turning insights into actionable strategies.
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