Direct Sales Lead (Waco)

Astound is a leading provider of internet, WiFi, mobile, and TV services, dedicated to connecting communities and empowering lives through innovative technology. We also keep businesses connected with dependable fiber infrastructure and internet solutions backed by award-winning service, helping organizations thrive in an increasingly connected world.

At the forefront of digital transformation, we continuously evolve our offerings to meet the dynamic needs of our customers—delivering reliable connectivity and groundbreaking digital experiences.

Our commitment to excellence extends beyond infrastructure. We invest in our people through personalized training, coaching, and a supportive work environment that fosters growth and opportunity. Employees are empowered to represent a superior telecommunications company while making a meaningful impact in the communities we serve.

We offer a robust benefits package that includes rewards, recognition programs, and employee discounts—ensuring our team members are supported in both their professional and personal journeys. At Astound, we believe in creating astounding possibilities for everyone, everywhere.

The Direct Sales Lead is an outside sales role responsible for driving revenue growth, achieving sales targets, and supporting the effectiveness of the Direct Sales team. This role serves as a subject matter expert, providing coaching, field support, and operational guidance to Direct Sales Representatives (DSRs).

Although this position does not include formal supervisory authority, the Direct Sales Lead will assume defined leadership responsibilities in the absence of the Regional Sales Manager, including coordinating daily activities, reinforcing performance expectations, and ensuring the team maintains alignment with established sales objectives and operating standards. The Direct Sales Lead will also support new hire onboarding, conduct field-based training, and work alongside team members in assigned territories, including participating in door‑to‑door customer engagement as needed.

• Build and maintain strong relationships with onsite management and leasing staff across assigned MDU properties.

• Engage directly with prospective residential customers through door‑to‑door outreach and sales presentations.

• Ensure leasing teams have up‑to‑date sales materials and support on‑property promotional efforts.

• Resolve customer concerns by providing accurate product information and consistently representing the company with professionalism.

• Prospect, qualify, and close new sales within assigned territory to sustain a strong pipeline and meet or exceed sales goals.

• Distribute marketing materials and participate in special sales or marketing events as required.

• Complete administrative and reporting responsibilities related to MDU and territory sales accurately and on time.

• Provide coaching, mentoring, and customer-facing assistance to DSRs as a subject matter expert and field resource.

• Collaborate with Marketing, Customer Support, Product, and other cross-functional teams to support company initiatives and customer needs.

• Foster a positive, inclusive, and high-performance team environment.

• Support the Regional Sales Manager by assuming key leadership responsibilities during their absence, ensuring operational continuity and team clarity.

• Lead onboarding and field training for new hires, ensuring strong understanding of sales expectations, compliance requirements, and effective customer engagement.

• Accompany DSRs in the field, including turf walks, door‑to‑door activity, and live customer conversations to provide real-time coaching and support.

• Perform other duties as assigned.

What You Bring to the Table

• Ability to perform outside sales activities year‑round in varying weather conditions.

• Strong written and verbal communication skills.

• Proven relationship-building skills with customers, teammates, and property stakeholders.

• Self‑driven, highly motivated, and capable of managing multiple priorities effectively.

• Proficiency with basic computer software, mobile tools, and sales-related technology.

• Availability to work evenings and weekends as required.

Physical Requirements

• Ability to walk long distances and conduct door‑to‑door sales activity in all weather conditions.

• Ability to stand for extended periods of time.

• Willingness to travel within the Astound footprint as needed.

Education & Experience

• High school diploma or equivalent required.

• 2–3 years of prior leadership experience strongly preferred, particularly in sales, field operations, or customer-facing environments.

• Previous sales experience strongly preferred, particularly in door‑to‑door, direct sales, or MDU environments.

We're Proud to Offer a Comprehensive Benefits Package Including:

• 401k retirement plan, with employer match

• Insurance options including: medical, dental, vision, life and STD insurance

• Paid Time Off/Vacation: Starting at 80 hours per year, and increases based on tenure with the organization

• Floating Holiday: 40 hours per year

• Paid Holidays: 7 days per year

• Paid Sick Leave: Astound allows a number of paid sick hours per calendar year and varies based on state and/or local laws

• Tuition reimbursement program

• Employee discount program

*Benefits listed above are for regular full-time position

​ Base Salary: The base salary range in Texas for this position is $44,000, plus opportunities for bonus, benefits and commission, if applicable. It is specific to Texas and may not be applicable to other locations.

Commissions at plan: Uncapped commissions with targeted commissions at full attainment could be up to or over $50,000 annually. Our sales total compensation offers the potential for significant upside above targeted earnings for those who overachieve their sales targets.

Our Mission Statement:

* Take care of our customers

* Take care of each other

* Do what we say we are going to do

* Have fun

Astound is proud to be an Equal Opportunity Employer, and we are dedicated to cultivating an inclusive workplace where employees feel valued, respected, and empowered. Discrimination of any kind has no place here. We are committed to providing equal opportunities for all employees and applicants, regardless of race, color, religion, sex, gender, pregnancy, childbirth and related conditions, national origin, age, physical and mental disability, marital status, sexual orientation, genetic information, military or veteran status, citizenship, or other status or characteristic protected by applicable law. We strive to create a culture that celebrates our differences and promotes fairness and inclusivity in all aspects of our business.