Marketing Manager (Longview)

Join the Team Behind the World’s Leading Class Management Software!

Who We Are

At iClassPro , we’re more than just a software company — we’re on a mission to help gym, swim, dance, and cheer businesses spend less time managing and more time doing what they love: coaching, teaching, and building strong communities.

Our class management platform powers thousands of youth activity centers worldwide , helping them run more efficiently, grow their revenue, and achieve long-term success. We’re proud to have earned a spot on the Inc. 5000 list of fastest-growing private companies for three years running: 2023, 2024, and 2025!

About the Role

We’re looking for a people-first Marketing Manager who thrives on leading, mentoring, and developing a high-performing team. This role is ideal for a strong communicator and collaborative leader who brings clarity, alignment, and momentum to marketing initiatives across the organization. 

This is a strategic leadership role — not a technical execution role. While a working knowledge of CRM systems (such as HubSpot), marketing automation, and SEO best practices is important, you do not need to be a hands-on expert. Instead, you will provide direction, oversight, and guidance to a skilled team responsible for executing in these areas. 

You will oversee a growing marketing team spanning creative, digital, web, and marketing operations functions. This role reports to the Chief Marketing Officer and plays a key part in driving growth, brand visibility, messaging alignment, and overall marketing performance. 

What Drives Us

Our Core Values aren’t just words on a wall — they guide everything we do and who we hire:

• Commitment to Excellence
• Commitment to Customer Service
• Solutions-Focused Thinking
• Teamwork and Collaboration
• Taking Ownership

What You Will Do

• Partner with the Chief Marketing Officer to shape and execute strategic, growth-focused marketing initiatives. 
• Lead, mentor, and develop the marketing team: fostering collaboration, accountability, and professional growth. 
• Establish clear goals and performance expectations for the marketing team, ensuring initiatives are aligned to measurable business outcomes. 
• Track and evaluate marketing performance at both the campaign and team level, identifying opportunities for optimization, process improvement, and individual growth. 
• Provide regular feedback, coaching, and development plans to help team members strengthen skills and continuously improve performance. 
• Provide strategic oversight of CRM, marketing automation, and SEO initiatives, ensuring team efforts align with company growth objectives. 
• Oversee campaign planning and execution across digital, web, content, email, and events. 
• Review and proofread all major marketing assets to ensure accuracy, clarity, brand consistency, and messaging alignment. 
• Ensure alignment between creative vision and operational execution across all marketing projects. 
• Collaborate cross-functionally with Sales, Product, Customer Success, and other department leaders to drive cohesive messaging and shared priorities. 
• Serve as a key communication bridge between marketing and executive leadership, ensuring transparency, alignment, and measurable outcomes. 
• Use data and reporting insights to guide decision-making and optimize marketing performance. 

What You Bring

• 4+ years of experience in marketing, digital marketing, or growth-focused marketing roles (B2B SaaS experience is a strong plus). 
• 2+ years of experience leading and developing a marketing team. 
• Strong leadership presence with exceptional communication skills and the ability to work effectively across department leadership. 
• Working knowledge of CRM platforms (HubSpot or similar) and how automation, segmentation, and reporting support marketing performance — without needing deep technical execution experience. 
• Solid understanding of SEO fundamentals and digital marketing best practices. 
• Strong attention to detail, including the ability to review and proofread marketing materials for accuracy and brand consistency. 
• Analytical mindset with comfort using data to inform decisions. 
• Ability to balance strategy, creativity, and execution in a fast-paced environment. 
• Bachelor’s degree in Marketing, Business, or related field preferred. 
• International marketing experience is a plus. 

What We Bring

We believe in taking care of our people.

• Generous PTO because work-life balance matters
• Comprehensive health benefits including medical, dental, vision, and more!
• Distinctive and exceptional 401(k) contribution to help you plan for your future
• Fun company events that connect our team
• Career growth opportunities in a thriving, purpose-driven company
• Relocation Assistance

We want to set you up for success from Day One. That’s why we use the Culture Index Survey - a quick tool that helps align your natural strengths with our roles and teams.

All applicants will need to take the Culture Index Survey during the application process. Want to be proactive? Visit Culture Index once you have submitted the application.

iClassPro is an Equal Opportunity Employer.

Applicants must be authorized to work for any employer in the U.S. We will not participate in STEM OPT programs, nor sponsor or take over sponsorship of an employment visa for this position.

E-Verify is used to verify authorization to work in the U.S. 

PIde13ff3d4182-38003-39338116