Issues-Based Digital Campaigns Advisor
By bringing many global functional groups together, the campus provides employees with the tools and capabilities needed today, and in the future, to achieve business objectives and accelerate the discovery of new resources, technologies and products. It was designed to foster improved collaboration, creativity and innovation and enhance the company's ability to attract, develop and retain the top talent in the industry.
The campus is located in Spring, Texas, on 385 wooded acres immediately to the west of Interstate Highway 45 (I-45), at the intersection of I-45 and the Hardy Toll Road, approximately 25 miles from the cultural vibrancy of downtown Houston.
The campus was constructed to the highest standards of energy efficiency and environmental stewardship. Its design incorporates extensive research into best practices in building and workplace design through extensive benchmarking of the world's top academic, research, and corporate facilities. Core Competencies
- Strategic & Policy-Savvy: Connects policy dynamics to brand outcomes; can scenario-plan and manage risk
- Operator's Mindset: Moves from strategy to execution swiftly; sets clear workflows and SLAs
- Data-Driven: Obsessed with hypotheses, testing, and measurable outcomes
- Creative Storyteller: Simplifies the complex; advocates for high-quality content and design
- Stakeholder Leadership: Influences without authority; aligns senior leaders and cross-functional teams
- Bias for Compliance: Balances speed with governance and platform policy adherence
- Brand & Reputation Lift: Awareness, favorability, trust, thought leadership perception among target segments
- Audience Quality & Engagement: Target reach, qualified traffic, time on page, content completion, return visits
- Advocacy Outcomes: Stakeholder actions (e.g., sign-ups, toolkit downloads, event attendance), legislator/stakeholder engagement proxies where appropriate
- Governance & Risk: Policy/claims compliance, approval cycle times, and platform policy adherence
- 8-10 years leading issues-based, advocacy, or policy-driven digital campaigns from strategy through execution and measurement-in B2B contexts
- Proven marketing and brand background with demonstrated ability to translate complex, technical, or policy-heavy topics into clear, compelling brand narratives
- DC political campaign experience or experience within public affairs, issue advocacy, or policy communications
- Expertise across modern digital platforms (paid social, programmatic/display, search, video, email/marketing automation, web/SEO) and advocacy tools (e.g., grassroots mobilization, petitioning/patch-through calling platforms, legislator lookup)
- Strong command of audience strategy and segmentation: ABM, stakeholder mapping, and intent-based targeting
- Advanced analytical skills: campaign attribution, brand lift, audience reach/quality, sentiment, and funnel performance; comfort building dashboards and narratives from data
- Experience working in regulated or complex sectors (energy, industrials, infrastructure, or similar), collaborating closely with Policy, Legal, and Corporate Affairs
- Exceptional storytelling and writing skills; can craft concise, on-brand messages under time pressure
- Demonstrated agency/vendor leadership, budget management, and cross-functional influence
- B.S. degree is required
- Energy sector familiarity (upstream/midstream/downstream, power, renewables, low carbon solutions, carbon markets, LNG, hydrogen, etc.).
- Experience with ABM platforms (e.g., Demandbase/6sense), automation/CRM (e.g., Marketo, Pardot, Eloqua; Salesforce), social listening/monitoring (e.g.,
- Talkwalker/Kohros, Sprinklr), analytics/BI (e.g., GA4, Looker/Power BI/Tableau), and A/B testing tools
- Background in crisis/rapid response digital, brand reputation management, or high-scrutiny communications
We offer you:
- Pension Plan : Enrollment is automatic and at no cost to you. The basic benefit is a monthly annuity to be paid to you in retirement for the rest of your life.
- Savings Plan : You can contribute between 6% and 20% of your pay and are encouraged to enroll right away. If you contribute at least 6% to your savings plan, the Company will contribute a 7% match
- Workplace Flexibility : We have several programs such as "Flex your Day", providing ad-hoc flexibility around when and where you work, as well as longer-term programs such as leaves of absence and part-time work.
- Comprehensive medical, dental, and vision plans .
- Culture of Health : Programs and resources to support your wellbeing.
- Employee Health Advisory Program : Provides confidential professional counseling for you and your family, including tools and resources promoting mental health and resiliency at no additional cost to you.
- Disability Plan : Income replacement for when you cannot work due to illness or injury occurring on or off the job. Enrollment is automatic and at no cost to you.
Please note benefits may be changed from time to time without notice, subject to applicable law. Nothing herein is intended to override the corporate separateness of local entities. Working relationships discussed herein do not necessarily represent a reporting connection, but may reflect a functional guidance, stewardship, or service relationship. Exxon Mobil Corporation has numerous affiliates, many with names that include ExxonMobil, Exxon, Esso and Mobil. For convenience and simplicity, those terms and terms like corporation, company, our, we and its are sometimes used as abbreviated references to specific affiliates or affiliate groups. Abbreviated references describing global or regional operational organizations and global or regional business lines are also sometimes used for convenience and simplicity. Similarly, ExxonMobil has business relationships with thousands of customers, suppliers, governments, and others. For convenience and simplicity, words like venture, joint venture, partnership, co-venturer, and partner are used to indicate business relationships involving common activities and interests, and those words may not indicate precise legal relationships. Nearest Major Market: Houston
Job Segment: Sustainability, CRM, Energy, Research, Technology
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