Principal Product Manager, Lead Allocation & Delivery
Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions.
Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.
We're looking for a Principal Product Manager to own our Lead Allocation & Delivery . This is a critical role responsible for connecting consumers (buyers, sellers, renters) with the right customers (brokers, agents, lenders). Your work will directly impact our business by maximizing revenue and customer success. You’ll be leading the charge to ensure lead quality with the right spam prevention mechanisms, build a dynamic allocation engine that can instantly adapt to a volatile market, and own fast, reliably, and accurately delivery of leads to our customers via API and email.
It’s a complex and exciting challenge that will require you to use your full range of product skills while collaborating with engineering, data science, analytics, and other key partners.
What you'll do:
- Product Vision & Strategy: You will develop and communicate a clear product vision and strategy for our dynamic lead allocation platform, broken down into clear, achievable milestones that are aligned with the company objectives. You will own and prioritize the product’s roadmap, balancing short-term wins with long-term strategic investments. You will identify opportunities to maximize revenue per lead while helping drive the perception of lead quality.
- Establish Key Performance Indicators: You will define and track key success metrics ( e.g., lead quality score, fulfillment rate, lead delivery rate) to measure impact. You will use data and analytics to identify trends, root causes issues, and opportunities for improvement. You will lead cross-functional teams through the product development lifecycle, from discovery through delivery and iteration.
- Data-Driven Decision Making: You will leverage data to inform product decisions, validate hypotheses, and drive continuous improvement of our lead allocation, and delivery. You will collaborate with analytics and data teams to ensure accurate, actionable reporting for both internal and external stakeholders.
- Stakeholder & Partner Engagement: You will be the primary point of contact for lead definition, allocation rules, and fulfillment. You will act as the go-to partner for other teams, thoughtfully prioritizing their needs against your own roadmap. You will partner closely with engineering, analytics, data science, finance, and operations teams to ensure successful feature launches.
How we work:
We balance creativity and innovation on a foundation of in-person collaboration. For most roles, our employees work three or more days in our offices, where they have the opportunity to collaborate face-to-face, adding richness to our culture and strengthening our impact.
What you'll bring:
- 15+ years in product management or a related role, preferably in marketplace or lead generation environments, or related experience.
- Bachelor’s degree or equivalent experience.
- Excellent communication skills with the ability to articulate complex technical information to non-technical stakeholders.
- Deep understanding of data delivery via API.
- Strong collaboration and stakeholder management skills.
- Experience working in Agile/Scrum environments and leading cross-functional teams.
- Analytical mindset with the ability to use data to inform decisions and measure outcomes.
How we Reward you:
Realtor.com®is committed to investing in the health and wellbeing of our employees and their families. Our benefits programs include, but are not limited to:
- Inclusive and Competitive medical, Rx, dental, and vision coverage
- Family forming benefits
- 13 Paid Holidays
- Flexible Time Off
- 8 hours of paid Volunteer Time off
- Immediate eligibility into Company 401(k) plan with 3.5% company match
- Tuition Reimbursement program for degreed and non-degreed programs
- 1:1 personalized Financial Planning Sessions
- Student Debt Retirement Savings Match program
- Free snacks and refreshments in each office location
Do the best work of your life at Realtor.com®
Here, you’ll partner with a diverse team of experts as you use leading-edge tech to empower everyone to meet a crucial goal: finding their way home. And you’ll find your way home too. People are our foundation—the core that drives us passionately forward. At Realtor.com®, you’ll bring your full self to work as you innovate with speed, serve our consumers, and champion your teammates. In return, we’ll provide you with a warm, welcoming, and inclusive culture; intellectual challenges; and the development opportunities you need to grow.
Diversity is important to us, therefore, Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.
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