SITE MERCHANDISER
:
Overview
Essential Function T
This position is responsible for understanding and analyzing the key drivers of performance of assigned categories on cosmoprofbeauty.com You will own the relationship with assistant buyers/buyers across multiple departments in efforts to drive assortment, inventory investment, promotions, and profitability analytics. The goal being, to identify, recommend, and execute strategies to achieve ecomm KPI goals. This position will analyze and leverage customer information and behaviors to prioritize the most critical actions necessary to improve the customer research/shopping experience. Ultimately these improvements will result in improved customer and associate satisfaction, increased traffic and sales, and improved conversion.
Primary Duties
Provide clear, concise statements using action verbs to describe what is done, with or for whom the action is taken and the purpose or outcome to be achieved. Responsibilities should be listed in order of percentage of time spent performing the actual duty.
Translates the in-store category and overall e-Commerce strategy and incorporates into the online experience, including the visual display of the category pages and category-specific taxonomy, navigation, and search experience. Define timely and relevant merchandising strategy by leveraging product performance reporting, industry expertise, and trend awareness coupled with insights and recommendations from Manager/Director.
Recommends changes of category online strategies to leadership on weekly, monthly, or quarterly basis based on results of site analytics & promotional reviews.
Proof monthly site content and CRM/marketing campaigns by providing links to optimize customer journey and conversion. Participate in marketing brief process to ensure assigned category objectives are being met.
Responsible for reviewing site by ensuring all SKU's are set up accurately with a “complete" status for online in cosmorprofbeauty.com, within slated time frames, including naming convention, product attributes, product categorization, key words, SEO Support.
Develop relationships with cross-functional partners to address ad-hoc site and account issues.
Knowledge, Skills and Abilities
- Bachelor's degree and related experience
- 2-5 years related ecommerce experience with a multi-channel retailer.
- Demandware, Excel
- This position requires the individual to have excellent attention to detail and be customer centric oriented as well as interactive both within the department as well as cross functional with Merchandising, Marketing, Digital, P&A.
Competencies / Attributes
- Detail oriented/Well Organized
- Communication, proofreading and people skills a must
- Ability to work in a fast paced, deadline driven environment
- Self-motivated
- Ability to be flexible with project timelines
- Strong problem-solving skills with a bias for action and enthusiasm to learn and improve business
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