Director of Digital Sales

Director of Digital Sales Location Dallas, TX :

The audio industry is on fire - from podcasting and streaming to smart speakers and live radio - and it has never been a more exciting time to join and grow with one of the country's largest and most sophisticated audio companies!

CUMULUS | Dallas-Ft. Worth has 6 stations that have won multiple awards including the NAB Marconi, CMA Station of the Year , Personalities of the year and more. Our market leading stations include: 96.7 /1310 THE TICKET , 820am/99.5HD2 WBAP , 570am/96.3HD2 KLIF , NEW COUNTRY 96.3 KSCS, 99.5 THE WOLF KPLX, HOT 93.3 KLIF FM. In addition, we reach the entire country with 404 stations across the country, a suite of digital products, amazing events and so much more. Dallas is the #1 revenue generating market for the company.

Cumulus Media Dallas has an immediate opening for a full time Director of Digital Sales. The Director of Digital Sales will develop and lead the Dallas-based digital team and implement effective digital strategies to exceed digital budget. The DSM will maximize digital revenue growth across the local sales team consisting of multi-media sellers as well as dedicated digital sellers. You will be responsible for local digital operations including management of consumer platforms and local ad operations. You will collaborate with local and corporate management to ensure a best-in-class digital strategy, product support, and ongoing digital education to improve sales team knowledge and operational efficiency.

Responsibilities:

• Own the digital business across the Dallas market.
• Responsible for implementing effective digital sales strategies to achieve digital revenue budget.
• Collaborate with local management to establish digital priorities and expectations for local sales and digital operations team.
• Own the end-to-end local digital operations process to support new business development, effective fulfillment and campaign management, and client renewals.
• Analyze existing initiatives and conceptualize new programs or pipelines to advance the digital team.
• Provide a deep understanding of markets, customers, and competitors to target needs and drive sales.
• Provide sales teams the training, planning tools, and support to reach established revenue goals.
• Support sales staff by participating in client meetings.
• Assist in closing strategic, high-priority digital sales agreements.
• Be an expert in client retention - establish a best-in-class account management process.
• Provide ongoing digital education through coaching and training.
• Become a subject-matter expert of Company digital marketing/advertising platforms and offerings.
• Collaborate daily - maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders.
• Manage local digital platforms including websites, apps, streaming audio player, etc. and collaborate with internal and external partners to ensure best-in-class user experience and troubleshoot issues as needed.
• Other duties and special initiatives as assigned.

Job Requirements:

Qualifications :

• 10+ years of digital sales, marketing, or advertising experience preferred; broadcasting industry exposure a plus.
• Experience selling and managing digital marketing solutions for local and regional advertisers.
• Experience with leading digital platforms such as Facebook Business Manager, Google Ads, etc.
• Experience developing effective digital marketing strategies to accomplish advertiser goals.
• Solid understanding of the entire business-to-business sales process: pipelines, lead/revenue generation, successful closing processes, cross platform solutions, etc.
• Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully.
• Time management and organizational skills, with high attention to detail.
• Excellent analytical and problem-solving skills.
• Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally.
• Bachelor's Degree in Business, Marketing or related field is preferred.

What we offer :

• Competitive compensation package that includes salary plus incentives and outstanding benefits.
• Professional growth and career opportunities
• Focused, responsible, and collaborative work environment with the ability to ask, “what if” and try innovative solutions.
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

For immediate consideration, please visit

For more information about CUMULUS MEDIA, visit our website at:

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

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Job Snapshot

Employee Type

Full-Time

Location

Dallas, TX (Onsite)

Job Type

Sales, Management

Experience

Not Specified

Date Posted

10/23/2025