Sr Spec-Art Direction
Sr. Specialist, Art Direction
Reports to: Manager, Digital Creative, Art Location: Dallas, TX (Hybrid)
Overview
The Sr. Specialist, Art Direction leads the execution of creative across print and digital channels with a high degree of autonomy and craft excellence. This role works within established design systems while also helping evolve scalable patterns and production standards. The Sr. Specialist owns end-to-end delivery of complex, high-visibility asset sets for campaigns, promotions, site content, and social media, and serves as a go-to partner for production-ready design.
Primary Responsibilities
· Lead the design and execution of a wide variety of print and digital assets, including signage, emails, digital ads, and social graphics that are Brand-Driven and connect with our customers.
· Own end-to-end delivery for larger and more complex creative requests, proactively managing scope, timelines, and handoffs to ensure work is production-ready and on time.
· Work within Figma design systems and Adobe Creative Suite to produce consistent, scalable creative that reflects our brand identities—while identifying opportunities to improve templates, components, and repeatable patterns.
· Execute layouts, typography, and visual hierarchy with an expert eye for detail, ensuring all work meets brand standards, accessibility considerations, and channel requirements.
· Embrace a Stronger Together approach by partnering closely with Copy, Art, Operations, and International teams—translating feedback into clear design solutions and driving alignment throughout production.
· Provide quality partnership by participating in (and at times facilitating) creative reviews, offering clear rationale, and elevating overall craft through thoughtful feedback.
· Prepare and deliver production-ready files with exceptional accuracy in sizing, color, and structure, proactively troubleshooting issues and preventing rework.
· Manage high-volume workloads and fast-paced timelines with a positive and adaptive attitude, setting a strong pace and prioritization model for efficient execution.
· Be Forward-Focused by continuously seeking ways to improve workflow, speed, and consistency—sharing best practices and supporting team adoption of standards.
Core Capabilities and Requirements
· Bachelor’s degree in Design or related field, or equivalent experience.
· Typically five to seven years of design and production experience with strong print and digital expertise.
· Strong portfolio showing high-quality, production-ready work across both print and digital channels.
· Proficiency in Figma, Photoshop, Illustrator, InDesign and related production tools; strong command of design systems and scalable asset creation.
· Deep understanding of print production standards and digital asset requirements (specs, formats, accessibility, QA).
· Strong communication, time management, and collaboration skills; able to work directly with partners and drive clarity in fast-paced environments.
· Ability to work within templates and scale creative across large volumes—while improving the templates and standards that enable speed and consistency.
· Experience partnering with global and/or offshore teams preferred.
What Success Looks Like
· Consistently delivers clean, Brand-Driven creative that resonates with our consumers, with minimal rework and strong production readiness.
· Owns complex deliverables independently, proactively managing priorities and solving problems to keep work moving.
· Collaborates effectively with both US and International team members, contributing to a culture where Everyone Belongs.
· Elevates team craft through constructive feedback, best-practice sharing, and informal mentorship.
· Champions (and helps strengthen) our design systems to ensure consistency, scalability, and efficiency across channels.
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