Hospice Sales Director

Ethos
Lubbock, TX

Hospice Sales Director

We’re seeking a Director of Community Development to lead hospice sales and marketing in the Lubbock market. This leader will build and deepen relationships with key referral sources and payers, execute a market-driven growth plan, and manage a team that consistently delivers results—while keeping patient and family-centered care at the core.

Position Responsibilities:

  • Lead all daily sales and marketing operations; execute and refine initiatives that drive census growth.
  • Conduct market assessments and build a comprehensive marketing plan aligned to volume targets and budget.
  • Develop and maintain strong relationships with referral sources, payers, and community partners.
  • Support agency leadership with annual volume projections and sales/marketing budget planning.
  • Recruit, onboard, coach, and manage the sales/marketing team; create a performance-driven culture.
  • Negotiate service contracts and pricing within approved financial parameters; protect reimbursement and margin.
  • Track and report marketing effectiveness, resource utilization, and cost-effectiveness of outreach efforts.
  • Maintain strong knowledge of the local competitive landscape, payer mix, and key referral pipelines.
  • Identify strategic opportunities to expand or improve services based on unmet community needs.

Benefits:

  • Highly competitive annual base salary + uncapped bonus / commission structure (range varies by performance/experience)
  • PTO + paid holidays
  • Medical, dental, vision, life insurance
  • HSA and 401(k)
  • Mileage reimbursement (as applicable)
  • Tuition reimbursement and advanced training programs

Requirements

  • 3+ years of hospice experience preferred (sales/marketing leadership strongly valued).
  • Proven ability to lead and develop professional/administrative team members.
  • Strong relationship-builder with the ability to market assertively and professionally.
  • Solid business acumen (budgeting, negotiation, contract/pricing discussions).
  • Excellent written/verbal communication, public relations, problem-solving, and basic math skills.
  • Comfortable working autonomously; highly organized with strong time management.
  • Flexibility for occasional evenings/weekends as needed to support patient/family timetables.
  • Willingness to travel within the service area.
  • Valid driver’s license and insured, reliable vehicle.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
Posted 2026-03-09

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