Sr. Event Specialist

The Role

This position is primarily responsible for providing leadership, strategy, and working with cross-functional teams on the planning and execution of our virtual events, NI-hosted events and tradeshows.

Our customers come to learn about impactful engineering ideas in a fun, collaborative, and learning-rich environment, while meeting the best of the engineering community from around the globe. This role is responsible for creating and developing a vision that delivers innovative and unique experiences for our conference attendees in person and virtually, to drive demand and sales pipeline.

This position requires a strategic, independent thinker who can collaborate with executive and internal stakeholders, build consensus, and drive and report on results.

As a senior event marketing professional, this position will work with NI global marketing functions, business units, partners, and sales contacts to implement and deliver on the event plan strategy and tactics. The role will work cross functionally with the events team, internal stakeholders, event execution agencies and third-party vendors to create a high impact event that delivers meaningful and memorable attendee experiences. As a leader within the event organization, this person will also be a key contributor to building a collaborative, positive team environment that focuses on driving NI's culture of growth.

This person is considered an experienced, senior events planner who could take on additional leadership roles within the events department and will support other event planning as needed.

Core Responsibilities

• Understand and apply key drivers of successful event execution across digital, in-person, and hybrid formats, with a strong emphasis on virtual event delivery.

• Lead cross-functional teams to align event vision, strategy, messaging, and execution leveraging ON24 capabilities to deliver impactful experiences that drive business outcomes.

• Oversee end-to-end delivery of ON24-hosted events, including Webcast Elite, Target, and Engagement Hub and ACE experiences.

• Manage ON24 setup including session formats (live, simulive , on-demand), presenter console configuration, registration, media uploads, and technical rehearsals.

• Curate and maintain ON24 Engagement Hub strategy-organizing sessions, resources, and engagement tools to maximize audience interaction and content discoverability.

• Think creatively to elevate event activations, ensuring a seamless journey from pre-event engagement through live execution and post-event follow-up.

• Support planning and execution of in-person and NI-hosted events, including venue coordination, onsite logistics, signage, catering, registration, and attendee experience.

• Collaborate with internal media and marketing teams to ensure all event elements are on-brand and aligned across channels including websites, mobile apps, email, and promotional assets.

• Maintain disciplined project management practices across strategic events, ensuring timelines, deliverables, and stakeholder alignment are met.

• Manage agency partners and internal contributors throughout pre-event planning, live execution, and post-event wrap-up across all formats.

• Analyze event performance data-especially ON24 engagement metrics-to generate insights that optimize future event investments and align with broader campaign goals.

• Present confidently to executive leadership and large audiences, maintaining composure and positivity under pressure.

• Coordinate with global stakeholders across time zones, accommodating early morning or evening meetings as needed to support international event execution.

• Ability to travel up to (>20%), to support in-person and NI-hosted events as required.

Qualifications and Skills

Basic Qualifications

• Bachelor's degree in business, communications, marketing, or a related technical field-or equivalent applicable experience.

• 8-10+ years of experience in corporate event management and experiential marketing, with a strong preference for B2B and enterprise technology environments.

• Proven success managing virtual, hybrid, and in-person events, including platform expertise with ON24 and familiarity with Engagement Hub strategy.

• Exceptional communication skills in English-written, verbal, and presentation-with the ability to engage executive stakeholders and large audiences.

• Willingness to travel up to 20%, including international travel as needed; flexibility to accommodate fluctuations based on business demands.

• Proficient in Microsoft Office Suite (Excel, Word, PowerPoint), Salesforce.com, ON24, and Microsoft Teams Webinar and Live Events ; experience with project management tools is a plus.

• Strong organizational and time management skills with a disciplined approach to project execution and stakeholder alignment.

• Certified Meeting Planner (CMP) certification preferred; other relevant events or marketing certifications are a plus.

Skills

• Global event planning and execution for large-scale, multinational audiences

• Expertise in virtual, hybrid, and in-person event formats

• ON24 platform proficiency, including Webcast Elite, Target, and Engagement Hub, ACE

• Microsoft Teams Live Events and Webinar experience

• Event technology fluency: streaming platforms, registration systems, agenda tools, mobile apps, and live engagement features (polls, Q&A, chat)

• Project and budget management across complex timelines and deliverables

• Cross-functional collaboration and stakeholder management

• Strong written, verbal, and presentation communication skills

• Leadership and team guidance across departments and geographies

• Executive-level stakeholder engagement and influence

• Prioritization and workload management in deadline-driven environments

• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint), Salesforce.com, and project management tools.

Our Culture & Commitment to You

At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.

We recognize the importance of employee wellbeing. We prioritize providing flexible, competitive benefits plans to meet you and your family's physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.

ABOUT US

WHY EMERSON


Our Commitment to Our People


At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.


We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.


Work Authorization


Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.


Equal Opportunity Employer


Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.


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ABOUT EMERSON

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.


With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!


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