Marketing Manager

Join the largest manufacturer of tile and natural stone in the United States and watch your career stand out with Dal-Tile, a subsidiary of Mohawk Industries.

Our close-knit team of dedicated professionals has made us the success we are today. In exchange for their hard work, we support our people with a family-friendly work environment, a commitment to promoting from within, unique benefits that go beyond just medical and dental, and a belief that every employee deserves a productive life outside of work. If this sounds outstanding to you, take the first step forward and explore a career with Dal-Tile.

The Marketing Manager is a leading performer that manages marketing projects and processes by leveraging creativity and comprehensive operational understanding. This role is responsible for managing and supporting the planning and execution of various marketing activities.

Duties and Responsibilities of the Position:

• Lead and oversee project management activities to ensure marketing initiatives are delivered on time, within scope, and aligned with business objectives.
• Manage and execute all marketing initiatives for the Lowe’s account, a critical and high-impact driver of overall business performance.
• Supervise and provide strategic direction to the Marketing Specialist supporting the Menards account, including workload management, performance coaching, and cross-functional coordination.
• Manage the digital advertising purchases, add new accounts that purchase campaigns, and confirm yearly budgets as well as per campaign.
• Develop marketing materials for various platforms.
• Analyze market data and identify key performance indicators (KPIs) to measure the effectiveness of marketing initiatives.
• Support retailers, ad agencies, and Sales teams.
• Facilitate day-to-day marketing support for various teams.
• Manage and strategize the development of product sales tools and marketing campaigns to support product launches.

• Participate in the development and communication of product strategy and the introduction of new products with various departments and customers.

• Develop and maintain channel-specific event calendar for assigned businesses.
• Manage major customer events and sales meetings such as customer councils, sales rep. councils, etc.
• Build and maintain Mohawk Event Standards and Guidelines to drive consistent brand experience.
• Identify target accounts and develop actionable sales plans to drive adoption of marketing programs.
• Manage large cross-functional projects or processes.
• Coach, review, and delegate work to lower-level professionals.
• Influence others regarding policies, practices, and procedures.
• Leverage creativity and comprehensive process, technical, or operational understanding to resolve a wide range of issues.
• Contribute to departmental strategy and goal development.
• Creatively and strategically support key business objectives.
• Participate in and may manage large, cross-functional projects or initiatives with strategic importance.
• Perform high-level critical thinking, detailed information gathering, and application of business knowledge.
• Proactively investigate and/or lead investigations of alternative approaches, technologies, or partnerships.
• Collaborate with and may lead functional or cross-functional teams to generate solutions to complex problems.
• Perform other duties as needed.

Required Experience and Education

• Bachelor’s degree in a related field or equivalent education and/or experience.
• 6-8 years’ relevant experience or equivalent education and/or experience.
• Good understanding of current and trending digital technologies.
• Proficient in Adobe Photoshop, InDesign, Spark, and Premiere.

Competencies:

• Requires specialized depth and/or breadth of expertise in own job discipline or field.
• Recognized cross-functionally as an expert within one or two subject matter areas.
• Excellent communication, problem solving, and organizational skills.
• Able to multitask, prioritize, and manage time effectively.
• High level of integrity and discretion in handling sensitive and confidential data.
• Proficient using Microsoft Office Suite products.
• Flexible attitude, adaptable to change, team player, and able to handle multiple projects at once.
• High degree of professionalism, judgment, maturity, and resourcefulness in the absence of formalized guidelines and procedures.

Other Pertinent Job Information:

• Temporary indirect reporting relationships may exist while working as Project lead. May be required to act in senior role, providing task related advice and direction to junior team members.

We offer competitive salary and a comprehensive benefits package, career opportunities, and an environment of creativity and growth. Examples include: Company Match on 401k, Employee Purchase Discount, and Tuition Reimbursement.

Dal-Tile is a proud supporter of our U.S. military, veterans and their families - Thank You for Your Service!
Active military, transitioning service members and veterans are strongly encouraged to apply.

Mohawk Industries, Inc. is an Equal Opportunity Employer including disability/veteran committed to an inclusive workplace and a proud Drugs Don’t Work participant.