Loyalty Marketing Manager

Join a fast-growing team shaping how customers connect, shop, and stay loyal—where your marketing expertise turns data into meaningful engagement and real business impact.

LOYALTY MARKETING MANAGER

Location: Fort Worth, TX

COMPENSATION & SCHEDULE

60K - Mon - Friday - 8:00am, - 5:00pm

• Pay Range: Competitive (range available on request)

• Full-time, exempt

• Standard business hours; ~25% travel required

ROLE IMPACT

The Loyalty Marketing Manager drives the success of the company’s customer loyalty and engagement strategy by developing and executing data-driven campaigns, managing promotions, and optimizing CRM performance. This role ensures seamless program execution across retail, digital, and marketing channels, ultimately increasing customer retention and revenue growth.

KEY RESPONSIBILITIES

• Lead daily execution of loyalty program operations, ensuring accuracy in promotions, compliance, customer service, and platform management.

• Develop and manage bi-monthly promotional offers, rewards catalog, and loyalty-driven sales initiatives.

• Collaborate with retail operations and category managers to enhance program performance and vendor participation.

• Manage email marketing campaigns, including copywriting, segmentation, and creative content execution.

• Integrate loyalty programs with social media and digital channels to increase acquisition and engagement.

• Conduct regular performance analysis and leverage RFM insights to optimize campaigns and maximize ROI.

• Oversee the employee loyalty tier program, ensuring tailored offers and clear communications.

• Perform store visits (~25% travel) to support execution and gather field insights.

MINIMUM QUALIFICATIONS

• Bachelor’s degree in Marketing, Business, or related field—or equivalent experience.

• 5+ years’ experience in B2C or B2B marketing, advertising, or CRM/loyalty programs.

• Proficiency in BI tools, Excel, and customer data analysis.

• Strong analytical and problem-solving skills with a data-driven mindset.

CORE TOOLS & SYSTEMS

CRM & Loyalty Platforms | Excel | Business Intelligence (BI) Tools | Email Marketing Systems | Social Media Platforms | RFM Analytics

PREFERRED SKILLS

• Strong cross-functional collaboration and project management skills.

• Exceptional communication and writing abilities.

• Creative thinker with strong execution focus and attention to detail.

• Thrives in fast-paced environments and delivers results under tight deadlines.

BENEFITS

Comprehensive medical, dental, and vision coverage | Company-paid life insurance | Short- & long-term disability | Health & Flexible Savings Accounts | 401(k) with company match | Paid vacation, holidays, and sick time | Employee Assistance Program | Voluntary supplemental life, disability, critical illness, hospital indemnity, accident, pet care, and legal coverage

#Southlake123

LEGAL NOTICE

By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from CornerStone and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy at: