Regional Sales Director
Clinical Pathology Laboratories, Inc. (CPL) seeks a Regional Sales Director to lead growth across a multi-state territory for our clinical and anatomic pathology services. Reporting to senior leadership, you will build and execute regional sales strategy, manage a high-performing team, and deepen relationships with hospitals, physicians, and health systems. In a patient-focused, quality-driven culture, you'll collaborate with operations and clinical teams, leverage data to drive decisions, and expand CPL's market presence in a stable, growing healthcare organization.
Responsibilities
- Develop and execute regional sales strategies to grow revenue for CPL's diagnostic testing services.
- Lead, mentor, and manage a team of sales representatives across the assigned region.
- Build and maintain strong relationships with hospitals, physicians, and healthcare networks.
- Own regional sales forecasting, pipeline management, and performance reporting.
- Collaborate with lab operations, marketing, and clinical teams to align sales initiatives with patient-focused service.
- Negotiate contracts and pricing within company guidelines to secure long-term partnerships.
- Analyze market trends and competitors to identify new business opportunities.
- Ensure compliance with healthcare regulations, company policies, and ethical standards.
- Represent CPL at industry events, conferences, and client meetings.
- Support continuous improvement in sales processes, tools, and training.
Required Skills
- Healthcare sales strategy
- B2
- B sales and account management
- Sales forecasting and pipeline management
- CRM software (e.g., Salesforce)
- Data-driven sales analytics and reporting
- Contract negotiation and pricing
- Team leadership and coaching
- Knowledge of clinical and anatomic pathology services
- Territory management
- Presentation and communication skills
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