Marketing Manager

We are on a mission to become the leading force in residential property management services. The global residential property management industry is currently undergoing a digital transformation and Odevo is at the forefront of this transformation. Our mission is to radically simplify living for families and individuals by delivering highly attractive and efficient property management services to building owners and associations as well as to residents. Our core belief is that digital technology combined with great people will play a central role in delivering a step change in how boards and residents experience property management.

What we do matters to billions of people across the world. Residential real estate is the world’s largest asset class and buying a home is often the biggest investment a person or family will ever make. But the residential property management industry is lagging behind when it comes to customer focus and digitalization. That is why we formed Odevo.

Leading property management companies in the Nordics, UK, Germany and US have already joined forces to form Odevo and over the last 4 years Odevo’ s revenues have grown 40-fold to become a leading international player. Our ambition is to continue to grow rapidly organically and by attracting additional companies to join us in both existing and new markets.

We deliver our property management services with custom developed software to simplify living and make life easier for property owners, association boards, residents and very importantly our own property management professionals. We make complex topics such as managing property finances and the daily maintenance of buildings easy, and we automate time-consuming everyday tasks so people can spend more time on things that they really enjoy.

We are a 7,500-employee company with a start-up mentality. We aspire to break new ground through innovation, and we actively cultivate a workplace where we can grow as individuals and have fun while achieving great things together.

About the role:

Odevo US is seeking a dynamic and experienced Marketing Manager to lead our marketing efforts throughout the US and drive our brand's growth and visibility. The ideal candidate will have a keen eye for design, a clear appreciation for the user experience and a strong background in the development and execution of our online presence. In addition, the candidate will have a deep understanding of SEO best practices, a proven track record improving organic search rankings and the ability to develop and execute effective SEO strategies. This combination of skills will drive the company to develop and execute innovative marketing strategies that enhance our online presence, drive measurable sales growth and engage our target audience.

• Develop and implement comprehensive marketing strategies that align with Odevo's business objectives and drive brand awareness, customer acquisition, and retention.
• Lead and mentor our operating companies by fostering a culture of creativity, collaboration, and continuous improvement.

• Develop and implement strategies to improve user experience, site navigation, and overall website performance.

• Oversee all aspects of digital marketing, including SEO strategies to improve organic search rankings and drive traffic to websites, conduct keyword research and analysis to identify growth opportunities, optimize web design and website content, content marketing, social media, and email campaigns, to ensure that SEO best practices are integrated into all aspects of the website.
• Stay up to date with the latest SEO trends, algorithm updates and industry developments.
• Utilize data-driven insights to optimize marketing efforts, track performance metrics, and report on the effectiveness of marketing initiatives.
• Collaborate with content creators, designers, developers and cross-functional teams, including marketing, sales, product development, and customer service, to ensure cohesive messaging and seamless customer experience.
• Stay abreast of industry trends , web design and SEO algorithm updates and emerging technologies to keep Odevo at the forefront of digital marketing innovation.
• Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
• Build and maintain strong relationships with external partners, agencies, and vendors to enhance marketing capabilities and reach.
• Drafts and propose communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
• Partner with public relations team to enhance brand reputation, manage media relations, and effectively communicate Odevo's mission and values to the public.

Who you are:

• A strategic thinker with a deep understanding of digital marketing, SEO, and web design, capable of driving innovative solutions that enhance brand visibility and engagement.
• An inspiring leader with a proven ability to build, mentor, and lead high-performing teams, fostering a culture of collaboration and excellence.
• A results-driven professional with strong analytical skills, adept at using data to inform decision-making and optimize marketing strategies for maximum impact.

Experience:

• Bachelor’s degree in Marketing, Design, Communication Business Administration, or a related field; MBA preferred.
• Proven success in SEO and web design, with a strong portfolio of successful campaigns and projects.
• Minimum of 10 years of experience in marketing, with at least 5 years in a leadership role.
• Exceptional leadership, communication, and interpersonal skills.
• Strong analytical skills and experience with marketing analytics tools.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
• Creative thinker with a passion for innovation and a results-oriented mindset

Excited?

Get in touch! We look forward to receiving your application! If you have any questions, please feel free to contact Nicole Tacktikos , Talent Partner at Odevo.

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