Manager, Marketing Communications

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About the Company:

Built on a dream and distilled in Austin, Texas, Tito's Handmade Vodka has been bringing people (and dogs) together over the last two decades. Tito's Handmade Vodka has gained a reputation for its high-quality vodka, charitable contributions, and its goal to make people happy while making the world a better place.

About the Position:

The Manager, Marketing Communications is responsible for leading marketing and communication efforts across Tito's owned and earned platforms. As a key connector, you'll collaborate across departments to align consumer messaging and move brand initiatives forward. You're the person who “makes it happen,” someone who turns big ideas into real-world results.

In this brand marketing generalist role, you'll oversee and support a variety of brand programs, using consumer insights and trends to shape strategy and execution - from managing email marketing and website content to overseeing brand initiatives across philanthropy, golf, music, festivals, and more.

Social media is deeply integrated into everything we do as a marketing team, from creative ideation to philanthropy to events and more, and you'll act as an advisor to help those teams infuse social media-first thinking into their verticals. You'll also act as an advisor to the social media team, offering insight and guidance to help elevate our organic and owned social presence. You'll bring a thorough understanding of the ever-changing social landscape and ensure social-first thinking is infused throughout our marketing efforts.

This isn't a siloed position - you'll work cross-functionally with teammates across disciplines, lending perspective that helps spark ideas. We believe the best ideas can come from anyone, and we're looking for someone ready to collaborate, experiment, and shake things up. There's a lot of runway for creativity, innovation, and trying new things. If something works, great! Let's keep doing it. If not, we'll stop and try something else.

This position reports directly to the Senior Manager, Marketing Communications, and sits on the Brand Marketing team. This role is a unique opportunity to collaborate, experiment, and bring fresh ideas to life across a wide range of channels and brand moments.

Core Job Responsibilities:

• Lead strategy and ownership of brand marketing projects across philanthropy, golf, music, festivals, and other initiatives as assigned
• Ideate and develop new programs; innovate and expand existing programs
• Develop and execute email marketing strategy for Tito's Tasters and Tito's Golf Club, including planning and leading the annual Tito's Tasters gift
• Oversee TitosVodka.com website management, working closely with the web agency
• Manage and respond to consumer privacy requests in conjunction with legal team
• Act as a brand liaison for the field sales team, providing support and guidance on marketing-related inquiries.
• Serve as an organic social subject matter expert and team member:
• Collaborate with Associate Manager, Marketing Engagement (the organic social lead) and Brand Marketing team on organic social content ideas and strategy
• Monitor and respond to inbound emails, social inquiries, and comments on a rotating basis
• Advise on cross-functional requests, like local and national event social posts

You're a Great Fit for this Role if:

• You have excellent written, verbal, and interpersonal communication skills
• You have a resourceful and proactive personality - you can figure it out and get it done
• You're able to manage competing priorities
• You're detail-oriented and organized
• You can think strategically and about the “bigger picture” - you skillfully think through scenarios, potential outcomes and associated implications
• You can navigate ambiguous situations and use context clues & recall past learnings to inform appropriate course of action
• You're adaptable and resilient - you can roll with the punches as situations dictate
• You love to learn and stay in-the-know on current events and social/cultural trends

Requirements

• Bachelor's degree in Marketing, Communications, Advertising, or a related field
• 6-9 years of related experience
• Robust working knowledge of the social media landscape
• Proficient in Microsoft Office Suite, Canva, Asana
• A willingness to become an expert in Craft CMS, Iterable, and Sprout Social
• Advanced written, verbal, and interpersonal communication skills

Benefits

• Competitive Salary + Bonus Opportunities
• Medical, Dental & Vision Insurance
• Company Paid Life & Disability Insurance
• Voluntary Insurance Plans
• 401k plan with company match, profit sharing
• Vacation, Sick, Flex Time
• Paid Parental Leave
• Adoption Assistance Program
• Dependent Care Flexible Spending Account
• Health Savings Account
• Lifestyle Spending Account
• Financial Wellness Benefit
• Employee Assistance Program

Equal Opportunity Employer

Fifth Generation Distilled Spirits, Inc.