Marketing Content Specialist
- Writes and edits content for web pages, e-mail campaigns, broadcast scripts, social media, and published materials
- Proofreads and copyedits content across all platforms for grammar, tone, and brand consistency
- Ensures ministry brand, voice, and style guide consistency across all written and digital touchpoints
- Uploads, formats, and schedules content such as devotionals and monthly offers
- Coordinates with the design and communications team on content calendars and publishing schedules
- Assists in updating the WordPress website
- Provides light graphic design support for accompanying visuals using Canva
- Repurposes long-form written and video content into shorter formats for social media and e-mail campaigns
- Monitors content performance metrics, including page views, engagement, and e-mail open rates, to inform future content decisions
- Commits to the challenges of growth and development according to the Professional Development Plan
- Pursues the designated knowledge and/or experience with a positive attitude
- Completes assigned tasks with excellence and in a timely manner
- Pursues new training opportunities in project management programs departmentally
- Models IFL’s core values through daily conduct
- Exerts initiative and drive to improve departmental and organizational operations
- Owns problems, creates solutions, and maintains personal accountability for results
- Bachelor’s degree in communications, English, journalism, marketing, or a related field, or equivalent experience desired
- 1–3 years of experience in content writing, copyediting, or digital marketing
- Experience with WordPress or a comparable content management system
- Strong writing and editing portfolio; writing samples will be requested
- Familiarity with basic analytics tools, such as Google Analytics or e-mail platform dashboards
- Familiarity with Canva or Adobe Creative Suite is a plus
- Self-motivated, creative, and organized
- Comfortable working independently and taking initiative
- High attention to detail with outstanding organizational skills
- Ability to anticipate and prioritize work with minimal direction
- Ability to work well under time constraints
- Humility, a high level of flexibility, a positive attitude, and the ability to listen and work well with others
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