Product manager - Merchandising & Digital Content
Responsibilities:
• Maintain and enrich product data to ensure accurate and appealing online presentations, Customer Decision tree, Taxonomy, including imagery, videos, descriptions, specifications,
• Merchandise Product Attribute Standardization - Experience with standardizing attributes for various categories through competitive research and analysis, defining Customer Decision tree, Taxonomy etc.
• Conduct regular audits of product content for accuracy, consistency, and alignment with brand standards
• Partner with vendors to acquire and manage high-quality product content and assets
• Work with the Marketing team to develop strategies for cross-channel merchandising, aligning website product presentation with other digital channels such as mobile apps, email marketing, and social media
• Manage and optimize the placement and categorization of products on the website and across digital channels to enhance discoverability and conversion
• Utilize analytics tools to measure product performance and identify trends, making data-driven recommendations for merchandising adjustments
• Collaborate with the Marketing and Inventory teams to ensure promotional readiness and availability of stock for featured products
• Continuously improve product presentation by testing and implementing enhancements to descriptions, imagery, and overall user experience
• Maintain accurate tracking and reporting of product updates, promotions, and performance metrics
• Perform other related duties as assigned.
• Graduate with Marketing / Business / Merchandizing preferred with experience in Category Management / Site Merchandizing - Product attribute standardization , Product Review - Quality Check, Manage Product Attribute
• Has experience in cross functional stakeholder management and managing projects, experience in delivery as an individual contributor
• Communicates effectively with various entities, stakeholders, client managers, remote site personnel, and client technical and non-technical resources.
• Create merchandise category hierarchies, including assignment and reassignment of articles within the merchandise category hierarchy.
• Manage ERP product data, including article logistics data, product sellable unit configuration (pack size), article sales/POS data, and product expiry.
• Manage supplier changes and ensure product records are updated accordingly.
• Manage product performance, including measuring product delivery performance.
• Manage digital enrichment data, including initiating supplier enrichment, overseeing internal enrichment activities, and acquiring product-line information (data syndication opportunities).
• Demonstrate strong understanding of merchandising, product management, and upstream and downstream processes.
• Provide support for new product launches as required.
• Exhibit excellent oral and written communication skills.
• Absorb processes diligently and train TCS associates effectively.
• Communicate with internal and external stakeholders (including Buyers).
• Ensure SLA and KPI maintenance across processes.
• Handle team management, training, and motivation responsibilities.
• Manage escalation and resolution handling.
• Monitor delivery, quality, and exception handling.
• Identify and manage potential risks.
• Review and monitor all market research activities.
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