Lead Generation

Polestar Analytics
Dallas, TX

**Job Title:** Lead Generation Executive (Webinars & Campaigns)

**Experience:** 1–2 Years

**Location:** New York / Dallas (Should be okay to travel according to business requirement)

**Department:** Sales & Marketing

**Job Summary:** We are looking for a dynamic and result-driven Lead Generation Executive with 1–2 years of experience in a sales role. The ideal candidate will be responsible for generating qualified leads through webinars, marketing campaigns, and outbound sales activities to support business growth.

**Key Responsibilities:**

• Plan and execute lead generation campaigns including webinars, email campaigns, and digital outreach.

• Identify and qualify potential prospects through cold calling, email marketing, LinkedIn outreach, and other channels.

• Coordinate and manage webinar registrations, follow-ups, and attendee engagement.

• Work closely with the sales team to convert marketing-qualified leads (MQLs) into sales-qualified leads (SQLs).

• Maintain and update CRM with accurate prospect information and activity tracking.

• Track campaign performance metrics and provide regular reports on lead generation effectiveness.

• Build and maintain a strong pipeline of prospective clients.

**Required Skills & Qualifications:**

• 1–2 years of experience in sales, lead generation, or business development.

• Experience in managing webinars and marketing campaigns is preferred.

• Strong communication and interpersonal skills.

• Hands-on experience with CRM tools (e.g., Salesforce, HubSpot, or similar).

• Ability to work in a fast-paced, target-driven environment.

• Strong follow-up and negotiation skills.

**Preferred Qualifications:**

• Experience in B2B sales environment.

• Familiarity with digital marketing tools and LinkedIn Sales Navigator.

• Career advancement opportunities.

Posted 2026-02-27

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